ASCO manages 15 social media channels, across seven platforms: Twitter, Facebook, YouTube, LinkedIn, Google+, Storify, and Instagram. When ASCO leadership and volunteers talk about social media initiatives, a crucial theme emerges: Social media serves as one of the major public health engines of the 21st century, granting doctors and the general public alike unprecedented access to information on cancer prevention, treatments, research, and survival. Social media also opens the lines of communications between doctors and the patient community like never before—for example, Twitter’s TweetChats enable open conversations between information-seekers and experts in oncology care, offering support, guidance, and knowledge to all those affected by cancer.

To help our members navigate the world of social media, we have created a series of resources: