Bernie Khoo – Senior Director

Hailed as a technology visionary in the non-profit world, Mr. Khoo joined ASCO in 2002 and created the Internet Technology Department for the society. Currently, he manages the IT operations, meeting publishing, eLearning, websites, creative and production divisions. Under his leadership, the Integrated Media and Technology Department is the catalyst for innovation at ASCO, generating revenue for the society while producing a prodigious amount of products and services across multiple media.

By emphasizing innovation, Mr. Khoo strives to identify and re-purpose ASCO’s intellectual property while simultaneously integrating the content into larger system to create a frictionless information experience for users. Under his leadership and vision, the Integrated Media and Technology Department is often cited as “best in class” in delivering content across media to allow the best use of print, digital, and mobile access channels.

Prior to joining ASCO, Mr. Khoo served as the principal technical advisor for the Environmental Protection Agency on issues surrounding web-based systems for integrating non-parametric quantitative data with real-time qualitative data from Fortune 500 companies under the Energy Star’s web portal. He developed systems architecture design and web-based energy performance measurement tools for EPA’s Energy Star industry portal. In 2000, he was part of the senior management team responsible for transforming Ntercept Solution into the leading Internet tool for sophisticated online data collection and reporting. As Senior Vice President for Product Management & Marketing and Chief Research Officer, Mr. Khoo directed the business development operations, marketing, communications and product research for a high profile dot-com startup venture. Responsibilities included evaluation of potential technology vendors and partners, building strategic alliances and cultivating client relationships. He also developed organizational-wide benchmarks to monitor continuous improvement, alignment and growth.

In 1996, as the Chief Information Officer at the American Association of Homes and Services for the Aging, Mr. Khoo led the strategic alignment, formulation and implementation of IT, Internet services and data warehousing for a national health organization. He worked collaboratively and provided leadership to the board and volunteer committees in developing and implementing information systems and Internet strategies. He was also the spokesperson for business strategies associated with B2B and B2C e-commerce initiatives. He orchestrated the development of an e-commerce web site, identified vertical markets, and developed strategic business partnerships and alliances to maximize resource limitations.

His formal education includes a undergraduate degree from Colby College in Economics and Music and advanced degrees from the American University in Economics with concentration in Econometrics.